Study Finds Companies with Consistent Branding Can See Up to 33% Increase in Revenue

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SOUTH JORDAN, UtahDec. 2, 2019 /PRNewswire/ — Brand consistency can have a significant impact on revenue according to a Lucidpress study. In fact, the latest State of Brand Consistency Report found consistent branding can increase revenue by 33% — a 10% increase over the 2016 report.

While over 60% percent of brands believe maintaining a consistent brand is important when generating leads and communicating with existing customers, 81% of companies still deal with off-brand content according to the study.

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